CRO Specialist — Conversion Funnels, UX Optimization & A/B Testing (Freelance)

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Work Brief

We’re seeking CRO specialists who can analyze user behavior and improve conversion funnel performance. Help brands boost sales through insight-driven UX and testing.


⚙️ Responsibilities

  • Audit web funnels, analytics dashboards, and user journeys to identify drop-offs

  • Design and execute A/B and multivariate tests on key pages and CTAs

  • Collaborate with UX designers, copywriters, and marketers to implement changes

  • Measure conversion rate improvements and generate actionable insights

  • Continuously iterate and document testing strategies and learnings


  • 🧾 Requirements

  • Proven experience with CRO tools such as Hotjar, Google Optimize, or Optimizely

  • Strong analytical and quantitative skills for interpreting user data

  • Understanding of UX principles, funnel analytics, and behavioral psychology

  • Experience with conversion tracking, heatmaps, and data visualization tools

  • UX or digital performance background preferred


  • 🎁 Benefits

  • Work on data-driven optimization projects with measurable impact

  • Flexible remote schedule suited to independent specialists

  • Get paid per test cycle or performance improvement milestone


  • 📨 How to Apply

    Join AdCover’s freelancer community to access verified projects.

    Gig Details

    Expertise Level intermediate
    Engagement Type Project-based
    Total Hours 100
    Hours/Week 20-30
    Application Deadline 2025-12-31

    Skills/Expertise Required

    Conversion Rate Optimization
    A/B Testing
    UX Research

    Advertiser Details

    Advertiser Country India
    Industry Generic

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